When you start any new business, there are thoughts pulling you in different directions. There is the stuff you could do, the stuff you want to do, and the stuff you have to do. However, you should concentrate on the stuff you have to do.
For example, you are starting a café shop. You may worry about the name, the decorations, the floor tiles color, the wall paints, the table, and the mug. But the first thing you should worry about is the coffee. You should give your attention to provide the rightly blended coffee to your customer, everything else comes second. Some of your customer may not like the table, do not worry about it but a perfect cup of coffee right in hand of the customer, that is the key.
Take Away: Focus all your energy on your core product. (www.missionmeans.com)